New Owner's Clinic - May 2009

The latest New Owner Workshop, held on the evening of May 5, 2009, was very well attended - with standing room only! Guests raved about the dinner provided by Bronzetti’s of Framingham who also graciously donated 2 gift certificates for our multiple raffle drawing.

General Manager, Joel Richards opened the program by expressing his passion for customer service and what the “Bernardi for Now, Bernardi for Life” means to his team.

Service Director, Rick Voss walked our guests through the steps to arranging for service on their Honda vehicle. He described the convenience of the service drive through and encouraged our guests to drive through if they need a complementary fluid top off or air in their tires.

Mark Saraceno, Service Manager was described the added value of an extended warranty as compared to the standard factory warranty.

Don Keller, Shop Foreman shared important stats on fuel economy and how our driving habits affect them. Don lingered after the workshop to offer one-on-one answers to specific vehicle questions that were posed by guests.

Steve Cullinane, Parts Director explained the importance of using Genuine Honda Parts versus aftermarket for the best performance in the Honda automobile. He also described Bernardi’s huge wholesale parts operation and the fact that we supply certified Honda parts to many New England repair shops.

eCommerce Manager Erik Richards introduced bernardiparts.com where maintenance items and accessories can be purchased. With the specials offered monthly clients can have these parts shipped to their homes and bring them to service for installation.

Mike Szabatura & Dan Enderle of American Honda brought new model information and explained the importance of properly maintaining your Honda. They also kept the crowd entertained with the “dog friendly” Honda Element that has been designed for your pampered pooch.

We ended the evening with our Customer Relations Facilitator Kristin Cullinane encouraged guests to participate if they receive a survey call from American Honda. She explained how important customer feedback from these calls is to our continuous quality improvement program.

The program concluded with the distribution of Bernardi Bucks certificates to each attendee and a raffle of a $100.00 Shell Fuel Gift Card.

To make a reservation for the next workshop, please contact Sallie Longeri by calling 774-290-1411 or by e-mail at sallie.longeri@bernardiautogroup.com