Wednesday, November 16, 2011

2012 Honda CR-V launching on Schedule in Mid-December

American Honda has announced the availability of the all-new 2012 Honda CR-V will not be delayed as a result of the flooding in Thailand. Starting on Tuesday, November 29, the East Liberty, Ohio Honda plant will begin mass prodcution of the all-new 2012 Honda CR-V. It will, therefore, launch on schedule in mid-December.

For more information on the all-new Honda CR-V 2WD and 4WD SUV, please contact Bernardi Honda - conveniently located in...

Natick, MA: 960 Worcester Rd, RT 9E, Natick, MA 800-254-0013
Broctkon, MA: 300 Manley Street, Rt 24 - Exit 17A, Brockton, MA 888-988-2405

Honda #2 Named in Residual Value Retention

ALG has announced that Honda of America was awarded second place for Mainstream Brands in its 13th Annual Residual Value contest. ALG, a subsidiary of TrueCar, Inc, is the industry benchmark for residual values and depreciation data. 

ALG's Residual Value Awards honor the vehicles in each segment that are predicted to retain the highest percentage off their MSRP after a conventional three-year period. "Residual value is a great indicator of brand strength which in turn contributes to greater sales and profitability," said Raj Sundaram for ALG. "We have seen a strong focus this year on producing high-quality products with great pricing and packaging delivering real value for vehicle buyers."

In a highly competitive marketplace, the 2012 awards recognize those brands that are committed to improving residuals by delivering superior products to customers.

This year's awards are based on 2012 model year vehicles, and winners were chosen after a careful evaluation of vehicle criteria, including segment competition, historical vehicle performance and industry trends.

Recognizing that residual values are a widely used measure of brand health and vehicle quality, ALG honors those vehicles in each segment predicted to retain the highest percentage of their original price after a three year period. The annual awards are derived after careful study of segment competition, sales strategy, resale performance, and industry residual values.

Honda was the segment winner in two mainstream categories, for the Fit (Entry Compact Car) and the Odyssey (MPV).

For more information on the quality of Honda vehicles, please contact Bernardi Honda of Natick at 800-254-013 or Bernardi Honda of Brockton at 888-988-2405 or visit their web sites at http://www.bernardihonda.com/.

Tuesday, October 25, 2011

2012 CR-V and 2013 Fit EV Debut November 16, 2011


Honda will debut two all-new models, the 2012 CR-V and 2013 Fit EV, at the Los Angeles Auto Show on November 16th


2012 CR-V
As one of the best-selling SUV's in the United States, the fourth-generation 2012 CR-V will showcase new exterior and interior styling, improved fuel economy and added technology features. 
The exterior of the 4th-generation CR-V is sleek and stylish, while the accommodating and spacious interior promises a host of new possibilities. The 2012 CR-V goes on sale in late 2011, so sign up to receive the latest updates and follow the CR-V on Facebook by clicking "Like." 


2012 Fit EV
The all electric zero-emissions Fit EV concept vehicle debuted at last year's Los Angeles Auto Show and the production model will be revealed this year.This advanced electric vehicle is designed to meet the daily driving needs of an average commuter, utilizing the same 5-passenger layout found in the popular Fit hatchback. The Fit EV Concept is propelled by a high-density motor derived from the FCX Clarity fuel cell electric vehicle and features a 3-mode drive system adapted from the CR-Z sport hybrid. A pocket-friendly interactive remote can link to the vehicle without the need for an Internet connection or mobile phone signal. Through this remote, drivers will be able to remotely view the vehicle's state of charge, initiate charging and activate the air conditioning, even while connected to the grid, reducing the drain on battery at start-up. An application for smartphones and a website for personal computers offer the ability to set charging notifications and alerts to optimize utility rates and provide 24-hour roadside assistance along with a public charging locator. Battery recharging can be accomplished in less than 12 hours when using a conventional 120-volt outlet and less than six hours when employing a 240-volt outlet. The Fit EV will achieve an estimated 100 miles driving range per charge using the US EPA LA4 City cycle (70 miles when applying EPA's adjustment factor), well more than the average number of miles driven daily by most commuters. The Fit EV is scheduled to go on sale in the U.S. in 2012. Be sure to sign up for e-mail updates to receive all the latest news regarding this exciting vehicle.


Bernardi Honda
To learn about Honda cars, trucks, minvans and SUVs, contact Bernardi Honda at
NATICK, MA: 960 Worcester Road - just East of the Natick Collection on Rt 9E - 800-254-0013
BROCKTON, MA: 300 Manley Street - RT 24 Exit 17A - 888-988-2405

Honda Manufacturing of Indian Increases Production


Honda Manufacturing of Indiana, LLC (HMIN), which produces the popular Civic Sedan and alternative-fuel Civic Natural Gas, today began a second production shift for the first time, which increases production at the plant to its full 200,000-unit annual capacity and adds approximately 1,000 new associates to Honda's operations in Indiana.
The addition of a second shift at HMIN follows the return to normal production levels at all seven of the Honda automobile plants in North America, following the disruption of parts supplies as a result of the March 11, 2011, earthquake and tsunami in Japan.
HMIN was recognized earlier this year for its outstanding quality as one of only three automobile plants globally to earn a Platinum Award for quality based on the J.D. Power and Associates 2011 Initial Quality Survey℠ (IQS).  Earlier this month, the plant began production of the redesigned 2012 Civic Natural Gas, the only OEM-made natural gas vehicle available for retail purchase in America.
"We are taking an important step forward in the realization of our dream," said HMIN President Jun Nishimoto. "Our associates have made this one of the highest quality plants in the world, and now we have the opportunity to share their commitment to excellence with even more Honda customers. It's a great day for Honda in Indiana."
Honda has the capacity to build 1.63 million automobiles at its seven auto plants in North America, which combined have nine assembly lines. In 2010, more than 87 percent of the Honda and Acura products sold in the U.S. were built in North America, using domestic and globally sourced parts. Honda opened its first auto plant in the U.S. in 1982, in Marysville, Ohio, meaning the company will mark its 30th anniversary of U.S. auto production next year.
To test drive a new 2012 Civic or one of the other new 2012 Honda cars, pickups, SUVs or minivans, please visit or contact Bernardi Honda at
Natick, MA      - 960 Worcester Road - Just east of the Natick Collection mall on Rt 9 E.- 800-254-0013
Brockton, MA - 300 Manley Street - at Exit 17A on Rt 24 - 888-988-2405

Honda to Increase US Production


Honda Motor Company plans to produce 80-90 percent of their vehicles in the local markets where they are sold to reduce the impact of currency swings.This transition will halve exports of vehicles made in Japan over 10 years.

Honda CEO Takanobu Ito told the Asahi newspaper that the company would reduce exports from Japan to 10-20 percent from 34 percent in the business year that ended in March 2011 over the next decade.

Honda built about 910,000 of its total 3.57 million vehicles in Japan last business year.

Honda said in February it would build more of its popular CR-V crossovers in North America instead of in Japan to cushion the blow from the strong yen.

Automakers are reeling from the rise of the yen, which hit a 10-year high against the euro on Tuesday and is hovering around 102 yen . The dollar is around 77 yen, compared with levels above 85 yen in April.
Shares of Toyota closed down 2 percent and Nissan fell 3.1 percent.

To learn more about new 2012 Honda cars, pickups, minivans, and SUVs, contact Bernardi Honda which is conveniently located in:
Natick, MA     - 300 Manley Street - Exit 17A on Rt 24 - 888-988-2405
Brockton, MA - 960 Worcester Road - Route 9 East - 800-254-0013

Source: Reuters.com

Monday, October 24, 2011

Joe's Honda: One million miles!


SACO, ME (NEWS CENTER) -- One million miles on a car is almost unimaginable for many people. For Joe LoCicero it is what he's been working towards for years.

Sunday afternoon Main Street in Saco was shutdown to throw a surprise parade for Joe in celebration of his accomplishment.

Joe puts on average 14,000 miles a month on his 1990 Honda Accord because of his work which takes him all across the state. He works as a mechanic consultant for car warranty companies.

He says there really is no secret to keeping his car on the road this long. Most of it's main parts like its engine and even front calipers are all originals. He has changed a few parts, but says he kept up with the manufacture maintenance schedule and its been pretty smooth driving.

Joe was given a brand new 2012 Honda Accord presented by Miss Maine. A production crew from Honda was shooting an ad of Joe's million mile venture. They say they'll make a two minute promotional video that will go on the web of Sunday's event, and possibly a national ad to air on TV as well in the future.

For more information on Joe LoCicero and his car, you can visit Joe's facebook page. To experience Honda quality for your self, contact either:
Bernardi Honda of Brockton - 888-988-2405 - Located at Exit 17A on Rt 24.
Bernardi Honda of Natick - 800-254-0013 - Located on Rt 9East - just beyond the Natick Collection.mall


Source: WLBZ Bangor, ME

Tuesday, October 11, 2011

Bernardi Honda of Natick Services Dept. Observations by a Customer - a Lawyer

Ever notice how auto service and repair is like legal service?

You really don’t want to have to do it, it is often very expensive, the people who perform the services often say they can’t control or predict delivery times or costs, they talk in their own specialized lexicon, and unless you are familiar with what they do, you have no idea if they are giving you a good deal.

Having said all that, I must confess that I LOVE my car dealer, and I particularly LOVE the maintenance and repair services my dealer provides. So, for the benefit of my lawyer friends, I have decided to share five reasons that I feel this way (because I believe lawyers should be loved too).

First, my auto dealer’s service department allows me to make appointments that suit my convenience – early mornings, nights and weekends included. They know and understand that I have other priorities during the week, and they make an extra effort to serve me when I want.

Second, my dealer has trained their people how to make me feel at home. They all greet me by name every time I visit and they know what I want as soon as I arrive (so I don’t have to re-explain the whole thing to a desk worker and then a tech worker and then who knows). When I first call, they record my service issues and/or requests in a database, which every worker then accesses prior to interacting with me. They also escort me to a waiting area with food, coffee and reading materials, plus a work station with Internet service. I feel like they live to serve me whenever I arrive.

Third, my dealer’s service people are trained to provide me with an estimated wait time (which is almost always accurate within minutes) and an estimated cost or even an exact quote prior to service. They reformed their own culture so that mechanics and their supervisors were forced to standardize service times and delivery costs for various needs.

Fourth, when something unexpected comes up, or some kind of repair is needed, the technical expert comes to the waiting area to greet me, explains what is needed and takes the time to show me in the service bay if necessary. The whole diagnosis and repair process is thereby demystified for me.

Finally, after the service experience is finished, I always receive a call or e-mail asking me how the visit went and how they could improve on their fabulous service. I also get periodic surveys for my opinion and I always get a request for feedback when I buy or trade a car.

But here is the real kicker – they actually listen to the feedback. The proof is the way they incorporate that feedback into daily operations (I made a suggestion and they decided to use it).

Lawyers take note: If I can love my auto service people so much that I brag about them, then your clients can feel that way about you too!

Wednesday, July 6, 2011

One Year Worry Free Driving

Bernardi Honda Natick and Bernardi Honda of Brockton are offering "One Year Worry Free Driving" promotions for a limited time. Through the promotions, customers purchasing or leasing a new Honda receive one-year of Road Side Assistance Services through Road America.





  • Towing Assistance

  • Flat Tire Assistance

  • Oil, Fluid, & Water Delivery Service

  • Fuel Delivery Service

  • Battery Service Assistance

  • Lock-out Assistance

  • Hotel Discount Porgram

  • Security Credit Card Registration

  • Emergency Message Relay



  • Collission Assistance

  • Driver's Valet

  • $500 Emergency Travel Expense

  • Custom Trip Routing

  • Legal Defence Reimbursement

  • Ambulance Reimbursement

  • $1000 Vehicle Theft Reward

  • Cruise America RV Savings

  • Car Rental Discount Program



For more information on Road Side Assistance through Road America, please visit or contact one of Bernardi Honda's Dealerships:

Bernardi Honda Natick
960 Worcester Road
Rt9E - Just Beyond Natick Collection
Natick, MA 01760
800-254-0013

Bernardi Honda of Brockton
300 Manley Street
RT 24 - Exit 17A
Brockton, MA 02301
888-988-2405

Thursday, June 9, 2011

Bernardi Honda of Brockton - NOW OPEN!


Bernardi Honda of Natick, located on Route 9 East just down the road from the Natick Collection Mall, has earned the reputation for providing quality service to its customers and their Honda vehicles.

Bernardi is proud to announce the opening of its second Honda dealership - Bernardi Honda of Brockton. The newest Honda dealership in New England, Bernardi Honda of Brockton offers customers a huge selection of new, certified used, and preowned Honda cars, trucks, minivans, and SUVs.

Bernardi Honda of Brockton is unique in offering its customers who have purchased their vehicle at Bernardi Honda of Brockton a complementary car wash when they are in the neighborhood - for as long as you own your Bernardi vehicle!

Bernardi Honda of Brockton's new facility includes a comfortable waiting area with a wide-screen television, WiFi, work cubicles, a children's play area, and Jimbo's Cafe which offers complementary food and drink to waiting service customers.

Bernardi Honda of Brockton (as well as Bernardi Honda of Natick) also offer its customers a full one year Road Side Assistance program with the purchase of each new Honda Car, Truck, Minivan, and SUV. The program includes coverage for items such as

• Towing Assistance
• Flat Tire Assistance
• Oil, Fluid, & Water Deliverv Service
• Fuel Deliverv Service
• Banerv Service Assistance
•Lock-out Assistance
• Collision Assistance
• Driver's Valet
• $500 Emergencv Travel Expense
• Custom Trip Routing
• Legal Defense Reimbursement
• Ambulance Reimbursement
• $1000 Vehicle Then Reward
• Cruise America RV Savings
• Car Rental Discount Program
• Hotel Discount Program
• Securitv Credit Card Registration
• Emergencv Message Relay

For more information on Bernardi's new Brockton dealership that is serving the Southshore of Massachusetts, please call of visit Bernardi Honda of Brockton:
Bernardi Honda of Brockton
Rt 24 Exit 17A
330 Manley Street
Brockton, MA 02301
888-988-2405

Honda Pilot and the Honda CR-V - Safety Winners





The Detroit News reports that sport utility vehicles are now safer than cars of the same weight, thanks to anti-rollover technology. As can be seen from the Detroit New table reproduced above, the Honda Pilot and the Honda CR-V are safety leaders in their market segment.

The Insurance Institute for Highway Safety (IIHS) said in a report issued on June 9, 2011 that SUVs in the 2006-09 model years had a driver fatality rate half that of cars. “The rollover risk in SUVs used to outweigh their size/weight advantage, but that's no longer the case," thanks to electronic stability control, said Anne McCartt, the institute's senior vice president for research. "Pound for pound, SUVs have lower death rates."

For more information on the sefety leading Honda Pilot and Honda CR-V SUVs, please call Bernardi Honda or stop by one of their conveniently located dealerships:

Bernardi Honda of Natick
800-254-0013
960 Worcester Road
Natick, MA

Bernardi Honda of Brockton
888-988-2405
330 Manley Street
Brockton, MA 02301